Our decision to use plastic is not made lightly, rather it constitutes a convergence of our packaging principles, stringent compatibility testing and the pragmatic acknowledgement that this material offers a lightweight, eminently portable and safe option for products frequently used for travel or in wet areas.
Recycled PET provides a lightweight, durable and safe material to house our formulations. Bottles are manufactured using a minimum of 97 per cent recycled content sourced from post-consumer kerbside recycling. In partnering with our suppliers to use recycled PET in our packaging, Aesop has contributed to creating demand and value for material that would otherwise be going to landfill, which in turn helps to create circular systems.
Recycled PET affords additional environmental savings by minimising product wastage from breakages and freight emissions when compared to a heavier material such as glass. When compared to virgin PET material, recycled PET effects an overall reduction in greenhouse gas emissions.
Currently more than 80 per cent of our PET bottles have transitioned to recycled PET, an initiative which contributes to our target of 100 per cent of packaging to be reusable, recyclable or compostable by 2025.